Group Creative Lead, Global Brand Studio

New York, NY
Posted on  

Job Description

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; New York, NY, USA; Portland, OR, USA.

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 13 years of experience working in a creative discipline (e.g., writing, filmmaking, video editing, design, art direction, photography, etc.).
    • A portfolio of creative work.


Preferred qualifications:

  • Experience applying and extending large-scale design systems.
  • Familiarity working closely with engineering teams.
  • Ability to present solutions aligned to strategic goals and influence key stakeholders including VPs.
  • Ability to thrive in a fluid environment on multiple projects in a scrappy, start-up atmosphere.

About the job

Brand Studio is focused on building the Google brand. By combining user insights, strategic thinking, beautiful design and storytelling, our team creates a wide range of work that drives Google’s reputation for being helpful to people, businesses, and communities. Our work also aims to build advocacy and trust in the brand. To achieve that, we’re a multidisciplinary team of marketers, strategists, insights specialists, creatives, producers, and engineers who work together to create exceptional marketing.

As a Group Creative Lead, you are a visionary who leads creative excellence, combining craftsmanship, a passion for prototyping, and meticulous attention to detail. Your obsession with technology and its potential for real-world impact drives you to create Amazing Work – including social-first initiatives, the digital realm, and traditional campaigns. You will help steward and extend the Google brand. You're expected to conceive, execute, and oversee breakthrough ideas that will impact and strengthen users' views on the brand. In this role, you'll drive narrative/design/UX strategy and vision, expertly crafting ideas and campaigns that resonate across multiple mediums. With a proven track record of launching new experiences, navigating complex platforms, and managing large teams, you'll guide the creative team's high-level direction and empower them to solve business and user needs collaboratively. In addition, you will work together with creative and business partners to come up with and execute big, never-been-done-before ideas with lasting impact to the brand.


The US base salary range for this full-time position is $214,000-$305,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

  • Drive creative excellence through the craft, a mindset of making/prototyping and detailed execution, and a keen eye for detail.
  • Concept and develop high profile brand marketing campaigns and activations, while guiding more junior members of the team (including: designers, writers, editors, motion support) to execute on that vision.
  • Make key decisions for creative projects that drive the high-level direction, vision, and strategy required to solve business and user needs.
  • Make sure the work is on-brief, in the Google tone, and help guide it through conception to the approval process and into production.
  • Advocate for the user and the brand.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

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