DIRECTOR OF MARKETING & CREATIVE SERVICES - KTUU

Anchorage, AK 99503
Posted on  

Job Description

About Gray Media:

Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About KTUU:

Alaska's News Source has a reputation of excellence as the state's most-watched news source, producing 32 hours of broadcast news, weather, and sports content each week on KTUU-TV/Channel 2 and KYES/Channel 5 in Anchorage as well as KATH and KYEX in Southeast Alaska. Strong reach and brand loyalty are augmented by added broadcast distribution to more than 200 rural communities throughout the state via ARCS-TV, Alaska's rural communications service. A leader in digital content, AlaskasNewSource.com offers breaking news and statewide community coverage. Our News and Weather Apps, podcasts, and streaming content offered through Connected TV platforms reach audiences far beyond broadcast. Our mission is "To Tell Alaska's Story," and we strive to consistently distinguish ourselves as Alaska's preferred source for news, information, and community service.

Job Summary/Description:

Alaska's News Source is seeking a dynamic leader with experience in multi-platform marketing to develop, implement, and execute its marketing efforts to grow viewership with linear and streaming audiences and oversee commercial production. The ideal candidate has strong skills in brand-building and is an expert visual storyteller with skills in writing and cinematography. This individual is a hands-on producer, with knowledge of digital and social media marketing trends and platforms.

Duties/Responsibilities include, but are not limited to:

  • Develop and oversee all elements of station branding and promotional campaigns
  • Collaborate with sales team and clients for advertising campaigns on television and digital
  • Craft strategic partnerships with nonprofit organizations and Alaskan businesses
  • Lead a team of creative professionals
  • Showcase exceptional video production skills, including writing, directing, cinematography, editing, and graphic design
  • Exhibit a high level of organization and time management to ensure the timely delivery of projects
  • Candidate will work closely with the General Manager, News Director, and General Sales Manager
  • Candidate will be a working manager with the ability to shoot and edit commercials and station promos
  • Represent KTUU at community events and public engagements
  • Manage promotional inventory on our family of channels, including promotions for syndicated programs

Qualifications/Requirements:

  • College degree preferred
  • Candidate must be an effective communicator
  • Candidate must be an expert visual storyteller with strong skills in writing, cinematography, and Adobe Creative Suite editing programs.
  • Graphic Design skills a plus
  • Strong organizational skills
  • Familiar with AP Style and writing/distributing press releases
  • Ability to learn new software
  • All candidates must have a valid driver's license and a good driving record

If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KTUU-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.

Education

Required
  • High School or better

Licenses & Certifications

Preferred
  • Drivers License

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