Senior Coordinator, Media Planning & Linear Activation

The NFL Marketing Strategy and Science (MS&S) team sits at the center of NFL's marketing organization driving the overall strategy, planning, and performance efforts. The Consumer Media group manages all paid, owned and partner media assets to drive maximum performance effectiveness & efficiency.

We are seeking a Senior Coordinator, Media Planning & Linear Activation to help plan, implement and track our television and radio media plans across all campaigns.

Responsibilities

• Reporting to the Sr. Director of Media Strategy & Planning, manage the day-to-day planning & scheduling of all television and radio spots across all NFL media partners
• Develop tactical media plans leveraging ad inventory from the NFL's linear television & radio inventory across NFL business priorities

• Help manage and improve trafficking process to ensure accurate and timely delivery of creative assets to media platforms/partners

• Manage the guidelines and documentation tied to promotional prioritization and media inventory management (weighting, flighting, targeting, etc)
• Manage workflow and communication to ensure that deadlines are efficiently and consistently met
• Collaborate with media agency to ensure all television and radio inventory is leveraged in accordance with the NFL media strategy
• Partner with Performance Media & Optimization team to ensure owed and partner inventory is leveraged holistically with any/all paid inventory and aligned to Marketing priorities
• Maintain strong, collaborative working relationship with all NFL media partners
• On-going management of media plan tracking including flowcharts and budget summaries

Required Qualifications

• Bachelor's degree
• At least 5+ years of relevant linear planning & trafficking experience
• Working knowledge of linear trafficking resources like Extreme Reach & AD-ID

Other Key Attributes / Characteristics

• Obsessed with driving results
• Close attention to detail
• Motivated by problem solving
• Flexibility to quickly adjust in an ever-changing media and sports landscape

• Exceptional communication skills (written and verbal)
• Natural curiosity and interest in the media landscape

Travel

• Limited travel required

Terms / Expected Hours of Work

• Weekend & night work required during the season

Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.

The NFL maintains a Flexible Workplace Policy that provides members of our workforce with opportunities to periodically work from a location of their choice while maintaining a priority on in-person work at an NFL office, which enables us to more effectively collaborate, connect, and build a workplace culture that will drive our continued success.

The NFL is committed to building a diverse, equitable, and inclusive work environment that reflects our incredibly diverse fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, or local law.