Job Description
Job Description:
Associate Directors are responsible for managing a team of digital and programmatic practitioners bringing to life successful programmatic and digital campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuX/360i, and iProspect. They oversee tactical development, campaign activation, pacing and optimizations, and contribute to reporting and client communication. The AD is responsible for reviewing client deliverables to ensure quality outputs.
The AD is accountable for monitoring campaign performance and proactively ensuring optimization and that any needed course-corrections are implemented to deliver against campaign goals. They provide oversight of QA and operational best practices, while providing continuous training and mentorship to direct reports. Beyond day-to-day team deliverables, they foster knowledge-sharing and support Directors with central tasks and are key to cultivating a culture of teamwork and collaboration. This person will report into the Director and should be close to either the New York City or Chicago office to go in about once a week.
Key Accountabilities:
- Lead quarterly tactical plans that focus on account and audience strategy.
- Accountable to daily team operations and campaign excellence, ensuring best practices are evident in work of the activation/investment team
- Drive continuous improvement by leveraging analytics, testing frameworks, and innovations, highlighting client value in results and sharing across client team
- Able to speak to data outputs, optimizations, review account performance and address concerns when needed.
- Collaborate with partners to negotiate rates and deliver best-in-class media solutions.
- Effective team management and communication with a focus on leading, delegating and prioritizing team deliverables, fostering individual growth across team.
- Ensure the team follows defined process for campaign management across digital and programmatic channels, including excellent hands-on-keys activation work.
- Communicates frequently with agency leads on team performance, campaign health, and strategic growth opportunities
- Frequent contributor to thought leadership projects, POVs, or other sharable collateral across digital and programmatic investment teams
- Constantly staying up to date on the latest dentsu activation and internal tools.
Qualifications:
- Bachelor's degree and 6+ years of experience in the programmatic and digital industry – Retail experience highly recommended.
- In-depth knowledge of Direct media (e.g., publisher relationships, custom activations) and Programmatic platforms (e.g., DV360 & YouTube a must).
- Strong experience across all digital media channels and ability to eloquently speak to each.
- Consistent exceptional project management.
The anticipated salary range for this position is $82,800-$110,400. Salary is based on a variety of factors including relevant experience, knowledge, skills, and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit
www.dentsubenefitsplus.com
.
#LI-AD5
#LI-Hybrid
Location:
New York
Brand:
Dentsu X
Time Type:
Full time
Contract Type:
Permanent
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to
ApplicantAccommodations@dentsu.com
by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
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