VP, Digital

New York, NY
Posted on  

Job Description

Job Description
Who We Are
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging.

At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

What You’ll Do
The VP, Digital is an expert in digital marketing and buying across all digital channels and is a thought leader on emerging practices. They should be highly visible and a representation (both internally and externally) of the best HMI has to offer. The VP’s core responsibility is to ensure excellent relationships are maintained between clients, internal agency contacts, and external agency partners. They also lead departmental projects and new business.

Account Management- 60%
  • Maintain a positive and efficient relationship with clients, internal agency contacts, and external agency partners
  • A thorough understanding of the digital media landscape; video, audio, social, SEM, SEO, mobile, programmatic, connected TV, gaming, augmented reality, Affiliate, Influencer, and Analytics
  • Management of multiple digital accounts/ teams. Strong skills as a manager with the ability to mentor, coach, and support. Encourage an environment of collaboration and entrepreneurship
  • Guide clients and internal teams in education of evolving concepts and digital executions within the industry, acting as trusted and sought out resource for clients and agency team members
  • Lead Performance Coach process by identifying overall team goals and ensuring individual team goals cascade. Optimize resource management
  • Track and ensure ALL client savings goals are achieved
Department Responsibilities- 25%
  • Advocate for HMI initiatives/ resources i.e. Analytics team, HX, Where/Why teams, etc.
  • Lead departmental projects which include but are not limited to; agency deals, POVs, process creation, etc.
  • Support fellow HMI digital leadership by sharing knowledge i.e. case studies, process, etc.
  • Participation/ attendance at industry conferences, speaking events, and committees
  • Lead submission for awards
New Business- 15%
  • Actively involved in written RFI responses and case studies
  • Lead/ participate in new business pitches

Who You Are
  • A strong writer, presenter and communicator, who can communicate complex ideas with ease
  • A strong team leader with people management skills
  • A self-starter who can work both independently and collaboratively to bring ideas to completion
  • A calculated risk taker with the foresight to understand implications
  • Innately curious, with a hunger for proactive and creative problem solving
  • Comfortable providing and receiving constructive feedback and opportunities for growth
  • Confident in navigating conversations with senior leadership internally and externally
  • Nimble and flexible with ability to succeed in a fast-paced environment
  • Proficient with marketing principles, problem solving, data and analytics
  • Well versed in communicating with and presenting to clients regularly
  • Able to thrive under pressure, driving success in deadline driven environments
  • Process and detail oriented with the ability to pivot and embrace change
  • Fluent in the benefits of leading tech and data stack offerings
  • Well versed in brand safety across all platforms
  • An advocate for and supporter of Diversity, Equity and Inclusion

Preferred Skills & Experience
  • 10+ years of experience developing strategic media recommendations and stewarding digital media account projects, acting as a client contact
  • Clear understanding of building brands and driving acquisition, and how they connect
  • Extensive experience leading direct client interaction and relationships
  • Understanding across holistic media fundamentals, in addition to digital media
  • Expert in negotiating and constructing digital media plans, with understanding of planning, buying and activation
  • Exceptional verbal and written communication skills; able to confidently present and “sell through” ideas
  • Strong experience and principles navigating cross-department relationships
  • Leadership and supervisory experience in terms of developing media professionals, including strategic and people management sills

Certificates, Licenses and Registrations
There are no requirements for certificates, licenses and registrations

Physical Activity and Work Environment
There are no requirements for physical activity and work environment

The statements
herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
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Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$180,000.00 - $220,000.00
A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.