Job Description
Onward Search is a specialized staffing and talent solutions company that connects professionals with top jobs at leading brands. We’re hiring a Senior Brand Manager for a leading gaming company known for its iconic franchises and immersive entertainment experiences.
As a Senior Brand Manager, you’ll play a pivotal role in shaping the marketing and brand strategy for a globally recognized MMORPG franchise, ensuring it remains a cultural icon in the gaming industry. You’ll develop and execute global marketing campaigns, drive brand storytelling, and work cross-functionally to ensure a cohesive and compelling brand presence across all platforms.
This is a 3-month contract opportunity based in Irvine, CA with a hybrid work model.
Senior Brand Manager Responsibilities:
- Develop and lead inspiring and cohesive global marketing campaigns for the MMORPG title.
- Guide creative direction for visuals, messaging, and content across various platforms.
- Ensure brand consistency in all external communications and global marketing efforts.
- Collaborate with Product Marketing and regional teams to ensure campaigns resonate internationally.
- Conduct market research to understand player behavior, trends, and competition.
- Advocate for budget allocations to execute high-impact campaigns.
- Utilize analytics to measure campaign effectiveness and optimize strategies.
Senior Brand Manager Requirements:
- Bachelor’s Degree in Marketing, Communications, or a related field.
- 6+ years of experience in brand marketing, creative agency account management, or the gaming industry.
- Proven expertise in TV, Video, Packaging, and Online Advertising.
- Strong project management and cross-functional collaboration skills.
- Experience in leading teams and managing external agencies.
- Passion for gaming and a deep understanding of industry trends.
- Excellent communication, analytical, and relationship management skills.
- Ability to thrive in a fast-paced, creative, and highly collaborative environment.
Bonus Points:
- Advanced degree in Marketing, Communication, or a related field.
- Experience in international marketing.
- Deep knowledge of the MMORPG genre.
- Passion for social media trends and digital marketing innovations.
Perks & Benefits:
- Medical, Dental, and Vision Insurance
- Life Insurance
- 401k Program
- Commuter Benefit
- eLearning
- Education Reimbursement
- Ongoing Training & Development
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- To qualify for our benefits package, you must work over 30 hours per week and the length of assignment must be a minimum of 10 weeks.
To learn more about this Sr Brand Manager opportunity, apply now. Our recruitment team will be in touch, guide you through the interview process, and advocate on your behalf.
application deadline 3/10/2025
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