Job Description
The E.W. Scripps Company is hiring a Sr Director, Sales & Distribution Marketing who will lead strategic marketing efforts to strengthen and expand the company's National and Local Sales and Distribution partnerships, driving revenue growth, increasing viewership, and achieving overall success. Develop innovative strategies, materials, communications, events, and tactics that harness the Scripps portfolio, empowering advertisers, and distribution partners to effectively engage with Scripps’ broad and diverse audience.
Scripps offers a hybrid work option for this position
WHAT YOU'LL DO:
- Develop and execute comprehensive marketing strategies to support National and Local sales and distribution partnerships.
- Collaborate with Ad Sales Leadership, Research, Client Solutions, Creative, and Marketing teams to identify growth opportunities and craft sales communications aimed at driving incremental revenue.
- Design innovative campaigns, materials, and events to drive revenue growth and enhance audience engagement.
- Build audience-focused communication strategies that effectively connect advertisers and distribution partners with Scripps’ diverse viewership.
- Monitor and analyze campaign performance, ensuring alignment with key business objectives and making data-driven adjustments.
- Foster relationships with advertisers and distribution partners to understand their needs and deliver tailored solutions.
- Leverage the Scripps portfolio to create compelling marketing opportunities that enhance visibility and drive success.
- Oversee the development of creative assets and promotional content, ensuring consistency and impact across all platforms.
- Lead and mentor both the Client Solutions, Trade Marketing and Partners Marketing teams, offering guidance, support, and expertise to ensure they deliver exceptional support across all levels of the sales organization.
WHAT YOU’LL NEED:
- College degree in Marketing, Business Administration, or related field preferred; or equivalent work experience
- 10+ years’ experience in Ad Sales Marketing preferably within entertainment and/or broadcast/cable television industry preferred
- Management and team leadership experience
WHAT YOU'LL BRING:
- Excellent oral presentation skills and the ability to effectively communicate with internal and external stakeholders at the senior level
- Ability to be creative that will drive business growth through leadership and innovation
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
SCRIPPS' COMMITMENT TO EQUITY, DIVERSITY AND INCLUSION:
At Scripps, we are committed to a diverse and inclusive culture that reflects the communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and make authentic connections. We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different. Scripps leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative. Read more about our commitment to equity, diversity and inclusion at
At Scripps, we are committed to a diverse and inclusive culture that reflects the communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and make authentic connections. We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different. Scripps leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative. Read more about our commitment to equity, diversity and inclusion at
scripps.com
.
ABOUT SCRIPPS:
The E.W. Scripps Company
(NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps’ long-time motto is: “Give light and the people will find their own way.”
As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.
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