Creative Strategy Lead, Global Creative Lab

New York, NY
Posted on  

Job Description

    Advertising Marketing
Sell what you love. For us and millions of users across the globe, that’s Spotify. Join the Sales team and you’ll build the relationships that help grow our business in existing markets and beyond. We don’t just sell creative solutions to our clients and partners, we help to shape them; using our expert knowledge of ad products, sales channels and the industry to impact the way the world experiences music and podcasts.

Location

    New York

Job type

Permanent

Spotify Advertising is the business unit within Spotify that focuses on connecting brands to billions of fans around the world. The newly formed Creative Lab, Spotify’s first in-house creative agency, is responsible for building brand experiences that demonstrate the creative, cultural, and contextual potential of Spotify that fans love. We work collaboratively with brands and agencies to inspire, create, and scale creativity with Spotify-first thinking.

Spotify Advertising’s Creative Lab is seeking a seasoned Creative Strategist to join our awarded and tenured creative strategy team dedicated to inspiring the best ideas centered around Spotify through proactive and reactive pitching, co-creating and building with our biggest brands, creators, and advertisers today. We are storytellers who are obsessed with how ideas can be brought to life through the superpowers of our platform, and we are looking for someone to champion this culture and elevate our work.

The right candidate will work directly with our dedicated internal creative strategy and operations team, as well as sales to support sell-through and execution handoff of sold programs including on-platform media, content sponsorships, integrated solutions, custom API executions, and live event extensions as part of our advertising slate for our biggest clients and brands, working with internal and external partners and hand-off to our vendors and project managers.

This position will require experience working directly with sales teams, clients and agencies, as well as our internal teams including but not limited to: music marketing, business operations, accounting/finance, legal, production and more. A deep understanding of the creative strategy process across multiple mediums, the ability to drive productivity amidst ambiguity, and uphold the brand cachet of Spotify while incorporating and balancing the needs of a brand is essential.

Spotify is a fast-paced, high-growth environment, and this position will require skills such as autonomous project management, deep client-facing experience, passionate and proactive problem-solving, excitement by cross-functional work, and delivering a high volume of multi-faceted projects on time and to brief. This role is US based and will report directly into the Head of Creative Strategy, Americas.

What You'll Do:

  • Act as a leader and creative expert within the Creative Strategy team by growing and managing the largest revenue driving verticals, displaying authentic partnership skills with sales and other cross functional teams, partnering closely with senior leadership on core strategic business challenges, and elevating the love and dedication to Spotify both internally and externally
  • True team player able to manage multiple projects simultaneously while also helping team members in need and/or take on additional projects when necessary
  • Demonstrate stand-out thought leadership within Spotify and amongst the industry pushing the boundaries of what’s creatively possible in team and client meetings, workshops, industry events, and more.
  • Work cross functionally to build effective, unique, and award-winning campaigns that communicate the Spotify-first strategy that are recognized amongst the creative communityOwn the strategy of proposals and projects from start to finish, uniting music and podcast solutions across audience segments, brand building tactics, and content.
  • Leverage creative vision and strategic planning to transform brand briefs into laser focused goals, research, rationale, strategies and tactics for each proposal infused with excellent writing aligned with the brief and creative concepts.
  • Navigate the push and pull between client needs and creative dreams, acting as the problem-solving bridge between revenue and creative. Define and continually refine Spotify’s value proposition as it relates to product recommendations with the goal of elevating the conversation with clients and connecting their KPIs to Spotify products.
  • Develop compelling programs that are thoughtful, effective, and clear with a focus on highlighting Spotify’s vision for partnership that results in client success.
  • Serve as a strategic partner within the Spotify organization, bringing together cross functional teams from Creative, Sales, Channel Development, and Content with the objective of enhancing client ready work.
  • Drive and participate in the creative ideation process on RFP requests through collaborative brainstorms.
  • Develop and maintain a library of marketing materials, collateral, assets, and performance tracking data.
  • Efficiently multitask under pressure, while taking the unexpected in strideMeet and manage campaign deadlines in an effective, organized manner Seek out feedback regularly on work to enhance future output and surface relevant incremental opportunities that drive revenue and innovation.
  • Identify opportunities to refine and optimize workflows across teams as needed to guarantee a seamless client experience

Who You Are:

  • A min of 7+ years of experience in creative strategy, sales marketing, digital media/advertising at a platform, publisher, or agency.
  • Proven track record of supporting sales teams in a marketing capacity.Intuitive, empathetic communicator who can understand the priorities of all stakeholders and navigate multiple perspectives to drive projects forward
  • A solid understanding of the digital media space, a background in brand storytelling and strategic responses.
  • Experience interfacing with high-caliber clients, translating their needs to creative teams and vice versa Proficiency in Google Suite products, design and project management software
  • Expert copywriting and communication skills, with experience crafting compelling, succinct ideas and selling points to external audiences.
  • A passionate storyteller, you can see the big picture but aren't afraid to roll up your sleeves and dive into docs and ask questions.
  • Creative thinker and clever wordsmith Ability to thrive in a collaborative culture, embracing change and effectively implementing feedback
  • A connector with the ability to bring people together towards shared goals, work with experts in various departments while also contributing your own ideas to the table.
  • Strong project management skills; you are no stranger to spreadsheets, to-do lists, or deadlines.
  • A skilled multitasker, who is not only able to manage multiple projects simultaneously, but is also able to prioritize and support the overall deliverables in a fast-paced environment.
  • A natural problem-solver that is able to navigate roadblocks and prides yourself on being solution-oriented and team focused.

Where You'll Be

  • We offer you the flexibility to work where you work best! For this role, you can be within the EST time zone as long as we have a work location.

Our global benefits

Extensive learning opportunities, through our dedicated team, GreenHouse.
Flexible share incentives letting you choose how you share in our success.
Global parental leave, six months off - fully paid - for all new parents.
All The Feels, our employee assistance program and self-care hub.
Flexible public holidays, swap days off according to your values and beliefs.

Learn about life at Spotify

The United States base range for this position is $116,941 - $167,059, plus equity. The benefits available for this position include health insurance, six month paid parental leave, 401(k) retirement plan, monthly meal allowance, 23 paid days off, 13 paid flexible holidays, paid sick leave. These ranges may be modified in the future.

Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.

Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world’s most popular audio streaming subscription service.

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