Job Description
Job Summary:
Frank Productions is looking for a full-time Marketing Manager to join our team in Charleston, SC. We are committed to Diversity, Equity, and Inclusion and encourage talent from all backgrounds to apply.
Located in Madison, WI, Frank Productions was established in 1964 and is one of the largest concert promotion companies in the United States. Frank Productions, a joint venture partner with Live Nation, offers full-service concert promotion involved in every facet of live entertainment events, including talent buying, production, ticketing, marketing, sponsorships, and special events. We produce and promote events in arenas, performing arts centers, theaters, clubs and other venues across the U.S. We operate offices and venues in Madison, WI, Nashville, TN, Columbia, MO, and Charleston, SC.
WHAT THIS PERSON WILL DO
- Work with artists, clients, and our team to develop and manage detailed advertising and promotional campaigns for assigned brands, shows, and events
- Manage marketing budget to purchase media including, but not limited to, radio, print, TV, digital, outdoor advertising, and promotions as directed by each marketing plan
- Work with Digital Marketing team with purchasing and management of digital advertising campaigns as directed by each marketing plan
- Work with internal and third-party Production and Venue staff to coordinate onsite activations at venues and events
- Manage invoices, reports, and other related materials for show settlements
- Build and write targeted e-blasts, press releases, show blurbs, and other marketing materials as needed
- Assist with maintenance of social media accounts and activity, crafting promotional announcements, replying to messages, and organizing events
- Assist in the management of Frank Productions’ venue and brand websites
- Work with the Booking and Marketing teams to provide market and artist research, including suggested interpretations of data and strategies
- Analyze current and past performances of related events to determine how to reach targeted demographic for maximum ticket sales
- Assist with planning and execution of department projects and initiatives
- Develop and manage relationships with clients, third-party venues, business affiliates, sponsors, media, and other partners
- All other duties as assigned
WHAT THIS PERSON WILL BRING
- Intermediate experience in live concert marketing, event planning, and media buying
- Intermediate experience with basic graphic design, utilizing email marketing programs (i.e. Mailchimp), using WordPress, and ticketing marketing features (i.e. Ticketmaster and Etix) would be a plus
- Willingness to occasionally work unconventional hours, as necessary
- Ability to communicate effectively in a team environment that includes in-person collaboration, group e-mails, and instant messaging
- Excellent time-management skills and the ability to change focus, meet tight turnarounds, and important deadlines
- Excellent organizational skills and attention to detail
- Ability to work independently and solve problems using sound decision-making skills
- Ability to adapt and be flexible
- Committed to learning, and fostering an environment of diversity, equity, and inclusion
- Proficient with Microsoft Office
PHYSICAL DEMANDS AND WORK ENVIRONMENT
- Extended periods of sitting at a computer station or work desk
- Utilization of hands and fingers to operate computers and office equipment
- Occasionally exposed to large crowds and high volumes of noise
- Occasionally works in outdoor conditions
- Occasionally requires extended work hours
This position is expected to work forty (40) hours per week or more. This position is an at-will position, meaning that either party may terminate the employment relationship at any time without notice or cause.
The benefits package includes paid time off (PTO), parental leave, Life Insurance, and Employee Assistance Program (EAP) and the eligibility to participate in the following programs: Health Insurance, Dental Insurance, Vision Insurance, Flexible Spending Accounts (FSA, Dependent Care), and our 401(k) program.
Frank Productions is an equal opportunity and affirmative action employer and believes in equal opportunity for all employees and applicants. Accordingly, all employment decisions are based on the principles of equal opportunity. These decisions include recruitment, selection, promotion, transfer, discipline, compensation, benefits, training and other personnel actions involving persons in all job titles and we take affirmative action to ensure that they shall occur without regard to race, color, religion, sex, age, national origin, disability, genetic information, less than honorable discharge, military status, sexual orientation, gender identity, physical appearance, creed, ancestry, income level or source of income, marital status, student status, arrest and conviction records, use of honesty testing, pregnancy, childbirth, pregnancy-related conditions, the use or nonuse of lawful products off the employers’ premises during non-work hours, declining to attend meetings or participate in communications about religious or political matters or any other characteristic protected by law.
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