Director, Brand Experience

New York, NY 10001
Posted on  

Job Description

Description


Day One Agency—AdAge’s #4 on the A-List —is hiring!
We are looking for a self-motivated, detail-oriented Director, Brand Experiences to join our rising team to plan and execute both internal agency and best-in-class experiential client events. The successful candidate will be ambitious, and hard-working. You’ll take pride in your work, show initiative, and go the extra mile to ensure you are doing your best work.
We’re looking for self-starters with robust skills in creative storytelling and project management who are able to drive several work streams simultaneously, and who are excited to collaborate with our squad within a rewarding learning environment. Day one prides itself on being a place to grow and further your career.
Our company culture is at the core of everything we do. It’s what makes every day, Day One. We offer a highly collaborative environment where smart, passionate people come together to solve creative challenges. We work hard on the things we love. It’s how we produced e.l.f. SKIN’s first-ever global brand campaign based on cultural insights that our team unlocked and how we honed in on the legacy of both Nike and Converse to contextualize each brand’s heritage with creative that resonates with the next generation.
Our relationships power us. Our colleagues, clients, and partners are the most important part of our business. If you want to join a fast-growing, award-winning, creative team, we’d love to hear from you.
This role is full- time, requires a hybrid work schedule, and is only available in New York City.
Role Overview
Working alongside our EVP, the Director, Brand Experiences will be supported by and work closely with select Brand and Communications client teams on their campaigns and activations. The Director, Brand Experiences will also work together with our internal team to enhance Day One’s tentpole events, and create and execute on-site happenings for the agency.
This role will oversee all aspects of event production, from conception through on-site management for activations ranging from intimate media dinners to launch parties for big consumer brands. The ideal candidate will bring a wealth of contacts and industry knowledge to our team from previous experience, will proactively seek new event spaces and vendors, and act as a valuable resource for experiential ideas and partnerships.


Responsibilities


  • Conceptualize creative, engaging activations for earned storytelling contributing scroll-stopping ideas to enhance the draw and excitement of the activation via vendors, talent, etc.
  • Create overall event design and/vision in alignment with the brand aesthetic
  • Lead client communications, packaging and presenting concepts
  • Build and present comprehensive event decks to present to both internal teams and external clients
  • Research, contact, and contract venues, vendors, restaurants, premiums, talent, and new event technology. for potential event use
  • Conduct venue site checks, create floor plans, and work through audiovisual/tech needs
  • Create event documents including shot lists, run of show, deliverables list, etc.
  • Build, track, and manage event budgets as well as post-event reconciliation
  • Traffic any necessary invoices and legal documents (COIs, contracts, etc.)
  • Collaborate with account team on sponsor communication and approvals during the event planning phase
  • Work with internal teams to develop creative, talent, and press needs for each event
  • Attend events and act as on-site manager
  • Coordinate and execute Day One’s larger on-site happenings including panel discussions and agency events

Qualifications


  • 6+ years of experience in event planning and production
  • Proven track record of successful event concepting and management
  • Extreme attention to detail, organization and time management skills, and the ability to juggle multiple priorities
  • Experience working both autonomously to execute events and collaboratively with a larger team to stand-up activations Strong client communication skills
  • Experience submitting and tracking invoices and payments
  • Experience maintaining a pulse on cultural and experiential marketing and event trends
  • Demonstrated resourcefulness, creativity, enthusiasm, and decisivenessExhibit a positive, can-do attitude and creative approach to problem solving
  • Bachelor’s Degree
Major Bonus If You
  • Live and breathe Day One’s approach to work – fresh thinking, new energy, every day.
  • Have a passion for bringing ideas to life
  • Are excited to collaborate in a fast-paced team environment
  • Have proven experience and deep relationships with event partners and external vendors
  • Exhibit an entrepreneurial spirit and enjoy contributing to company culture

Compensation + Benefits


We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees:
  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Paid Parental Leave
  • Commuter Benefits
  • Company Credit Card
  • Uber / Lyft Business Account
  • New Business Referral Bonus
  • Employee Referral Bonus
The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $110,000-$145,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidates' relevant work experience, skills, qualifications, and location.


About Day One Agency

We move the world by stopping it in its scroll with stories that earn.